What is Google Analytics?

  • Google Analytics is a premium web analytics service offered by Google that tracks and reports website traffic. Google Analytics is now the most widely used web analytics service on the Internet.
  • Google Analytics gives you data on how many visitors come to your site, what pages get the most visits, how long visitors stay on pages, and where visitors are located. 
  • The information or data you will get with Google Analytics gives you an idea on what structure or content your site should have thus improving your conversion rate.
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